Event Details
This hands-on class is built for business owners and staff who already have a basic presence on social media (Facebook, Instagram, or both) but struggle to create consistent, engaging video content. The focus is on filming with your phone, a microphone & editing in CapCut, and understanding how to grab attention in a crowded feed, without hiring an expensive full-time content creator or Production Company (like myself)
Who This Class Is For:
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Business owners or staff who already post occasionally but want to improve quality and consistency
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Teams who have tried posting videos but aren’t happy with the results
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Anyone looking to make better Reels/Stories without spending hours editing
What We'll Cover:
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Why short-form video is the most effective format right now
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How to film people (not just products) using a smartphone
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Lighting, framing, and sound basics
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Editing fast and clean using the CapCut app
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Posting strategies to reach more locals and get real results
What This Class Is Not
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A step-by-step guide for setting up your first social media profile
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A deep-dive into social media ads or analytics
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A general marketing strategy session
If someone doesn’t yet have a Facebook or Instagram account, this class may not be the best fit—but they’re welcome to watch and take notes if they’re preparing to start.
Every person attending will need to purchase their seat for $400. 10% will be donated back to the Chamber of Commerce.
